billboards, round one:

this is round one of sketching for our typographic campaign project. my campaign, if you'd like a more thorough refresher than i'm about to deliver, is detailed here, a few days ago. in essence, my intention is to bring to light how connected the scientific and the artistic fields really are, despite the way that many people from both sides don't realize or ignore that fact.

i began by using one of my type experiments per campaign, but then, after seeing some of my classmates, i panicked that i had done it incorrectly, so i threw in a few that used a different composition for each billboard and were connected through other visual themes.